B1+Biron,+Meredith,+Elizabeth+Arden

***Biography on the creater of modern cosmetics**

 * NAME: Elizabeth Arden
 * OCCUPATION: Entrepreneur
 * BIRTH DATE: December 31, 1884
 * DEATH DATE: October 18, 1966
 * PLACE OF BIRTH: Woodbridge, Canada



__**BASIC:**__ Elizabeth Arden was born on December 31, 1884. She opened the red doors of her first beauty salon in New York City in 1910. Emphasizing the science behind her products, she was instrumental in making cosmetics respectable. By 1915 she was selling her products internationally. Elizabeth's original name was Florence Nightingale Graham, but in the breakup of her long-term relationship, she changed her name to Elizabeth Arden. Her opening of the salon "Elizabeth Arden", instantly noticeable with her red doors, had become extremely popular. At her death she had currently opened 100 salons with the title of Elizabeth Arden. __**MOVING TO NEW YORK:**__ Florence began as a helper in a cosmetic shop. When she broke up with her partnership, Florence changes her name to Elizabeth Arden and she opens up a salon. She began to formulate her own cosmetics and selling them at this salon. In 1914 she expands the business and names the salon "Elizabeth Arden". In 1922 she then opens up a salon in France thus entering the European market. __**MARRIAGE:**__ In 1918, Elizabeth Arden married. Her husband, Thomas Lewis, was an American, and through him she gained American citizenship. Thomas Lewis served as her business manager until their divorce in 1935.

__ **The Science Behind Cosmetics:** __ What cosmetologists must research: the biology and physiology of skin, hair, sweat glands, researching active ingredients and their combinations to deliver new or improved benefits. They must also understand the mode of action of active ingredients and how to measure their benefit. In creating foundations, perfume, and moisturizers they must look at the difference between oily and dry skin. They can depict this from looking through layers, from the oil layer to the skin lipids. Cosmetics at one point were able to test on animals but currently it is banned. **VIDEO ON MAKING LIPSTICK:** [|How to][|Make Lipstick] __**The Impact on Today's Society:**__ Elizabeth Arden began famous trends throughout the country. These modern cosmetics have carried on to be part of not only people's everyday life, but is seen in magazines and fashion shows today and mid to late 1900s.Makeup has become a huge statement throughout the world! Sources: ANONYMOUS AUTHOR unknown date, http://www.goddesslife.com/Websites/goddesslife/Images/reddoorZeta_opt.jpg Dr. Maria Labedszka, March 11 2011, http://www.rsc.org/images/Science_Marketing_Cosmetics_tcm18-200231.pdf ANONYMOUS AUTHOUR, unknown date, http://blogs.ket.org/spotlight/wp-content/uploads/2010/03/Elizabeth-Arden.jpg ANONYMOUS AUTHOR, unknown date, http://1.bp.blogspot.com/_9JmXHESYQF8/SxR2UM4e8NI/AAAAAAAAAV4/BKHQnmPxfTo/s400/32534348-260x260-0-0_Elizabeth_Arden_Exceptional_Lipstick_By_Elizabeth_.jpg MULTIPLE AUTHORS, November 10 2011, http://en.wikipedia.org/wiki/Elizabeth_Arden